5 Features That Your Business Card Design Software Must Have!
Business cards – the lavish die-cut, colorful pieces of art exchanged with glee. Sometimes as a formality, sometimes as a ritual. The world transformed into a digital age; but business cards remained constant. Just the way of making them changed. A decade ago, making them would involve a prolonged process of brainstorming, looking into design samples, finalizing design, and printing. But with the advent of intuitive online card designer software, things changed. People started designing their business cards online.
If you are a business store owner offering business cards online, there might be two scenarios. One, you might have a collection of visiting cards that your customers can buy from. And two, you have a card design software using which your customers can design customized business cards. But the question here is, does it have all the features making the entrepreneurs go “Wow!”? When designed, does the printed card look like a business identity with finesse? If you are nodding “yes” to these questions in an passive way, we are here to make you do some thinking.
Here are the 5 features that we believe your business card design software must have:
QR Code Generator
As we all know, QR code, is a machine-readable code that contains information about the resource you attach it with. These days, it is quite common to find visiting cards having QR code at the back of it. When scanned on mobile, it leads customers to the website of the company or offers contact information of some kind. Through an intuitive web-to-print software, you can enable your customers to create a QR card/code for their business. It can also have an audible message – the one that pronounces the business owner’s name or a one that offers a discount. Offering this facility to your customers can bring them a unique identity.
A Font Bank
Right from catering providers and jewellery store owners to painters and corporate companies, business owners from different verticals visit your store. A web-to-print online software should have typography bank that offers numerous professionally designed fonts. There should also be a facility to align texts using various options and other designer text styles. Or, how about an option to use multi-color fonts from Google? Briefly, you must provide your customers to design their business cards with ease. Not only on desktops but also on their mobiles when they are on the move.
Location, Location, Location
It is very important to display the whereabouts of a business. It gives an impression that there is an existing location from where one operates one’s business. With an option to include maps in their visiting cards, you can make the business of your customers reachable. To help them add maps, your software can offer an option to insert a map from Google maps. As soon as they type their business location, your software can display the map of the area on the screen. Once approved, you can print the map – typically on the back of their visiting card.
Graphic and Clipart Collection
One of the biggest drawbacks of some of the online card designer tools available today is that they do not offer enough options with clipart. And entrepreneurs cannot possibly leave their business tasks aside and waste their time searching for a clipart. So, the best thing to do here would be to provide them with a business clipart library from within your software. All they need to do is drag and drop the clipart based on the theme of their business and its done! Sometimes, one also might want to use a specific part of clipart on the card. Also, an option of editing clipart would work wonders! What do you think?
Compatibility with Different Formats
Say your customer has designed the card in JPEG format. Now, after you have accepted the order, you realize that your software does not support JPEG format. You hit your head with disappointment and sit on the floor thinking “How will I get this bulk order printed?” And that is when, perhaps, you understand the importance of having a business card design software that supports all the file formats. So, if and whenever you buy a software like this one, you must consider the one that works with PDF, JPEG, TIFF, GIF, PNG and SVG formats.
Apart from the above-mentioned features, you must check that the card designer tool you buy is compatible with your ecommerce platform. If you really like a software and it is not compatible with your platform, you can get it built accordingly. We are sure that you can think of many other points apart from the ones mentioned here. If so, please feel free to share with us!

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